Back to School & Back to Basics: 5 Ideas for Marketing to Students

Summer is almost over and it’s time for the kids to start gearing up to go back to school!  For business owners in college towns this can be a magical time of year for promoting your business and raising brand awareness.  With so many young people mobilizing in preparation for fall classes, now is your perfect opportunity; the only real problem can be finding the right way to spread the good word of your business.  Here are 5 great ideas for reaching out to the campus community.

Sponsor a club

Whether it’s a Greek Letter Organization, a sports team, a campus ministry club, or the AV club, they all need places to meet, t-shirts purchased, or donations to host events!  A simple call to the campus life department should render you with some kind of organization that could use any amount of donation or sponsorship.

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