Posts Categorized: Promo News

Customer Care

Virgil Winston: Marketing Guru The wife and I were out shopping today and meandered into a wonderful little shop called “Bar Keeper” which was, not surprisingly, a store dedicated to the perfectly appointed home bar. The proprietor stocked all kinds of bar equipment—from fancy glassware to toothpick holders and everything in between. As I perused… Read more »

“Tis The Season

Virgil Winston: Marketing Guru It’s cold and flu season again and that means the Winston household is on full germ alert. Mrs. Winston is a virus vigilante and prides herself on keeping the family fit as a fiddle throughout the season. The moment anyone crosses our garland festooned threshold, they are greeted with a cheery,… Read more »

Word Nerd

Virgil Winston: Marketing Guru Did you know that the word queue is the only word in the English language that is still pronounced the same way when the last four letters are removed? Of course “q” is not a word but that doesn’t change the fact that I spend way too much time reading the… Read more »

Portrait of Procrastination

Virgil Winston: Marketing Guru I know I’m not the only one who peruses Facebook for hours on end looking up old college chums and commenting on my former babysitter’s photos of adorable kittens wearing Halloween costumes even though I am on a deadline. And surely I am not the one person who decides that he… Read more »

Letter Writing Day

Virgil Winston: Marketing Guru December 7th is Letter Writing Day, a day meant to inspire communication the old fashioned way…by putting pen to paper and sending someone a hand written letter. Letter writing is almost a lost art, since most correspondence today takes place via email, instant message or text. When was the last time… Read more »

Black Friday

Virgil Winston: Marketing Guru “Black Friday” is Mrs. Winston’s favorite day of the year. Marking the beginning of the Christmas shopping season and taking place the day after Thanksgiving, “Black Friday” is not an official holiday, but many employees have the day off (with the exception of those employed in Retail and Banking). Interestingly, the… Read more »

Conversation Piece

Virgil Winston: Marketing Guru “Virgil, we need to talk” are not the words I relish waking up to on a lazy Sunday morning…especially when the one uttering such missives is my lovely bride. It can only mean one thing—I’m in trouble. It’s been one of those weeks and I don’t really need more strife, so… Read more »

Thanksgiving

Virgil Winston: Marketing Guru The holiday season is in full bloom—I know because my wife is panicking about all the leftover Halloween candy and the stores are stocked with Christmas decorations. Although I enjoy the holiday season in all its glory, I find it a bit off-putting to hear Christmas carols every time I go… Read more »

(Don’t) Smoke ‘Em If You Got ‘Em

Virgil Winston: Marketing Guru The “Great American Smokeout Day” is coming up on November 19th and my wife is bugging me to take the opportunity to put down my pipe once and for all. I’m not going to try to justify my habit. I know that smoking, in any form, is not healthy but it’s… Read more »

The Godfather

Virgil Winston: Marketing Guru Jack LaLanne, the “Godfather of Fitness” celebrated his 95th birthday on September 26th in San Francisco, and on October 27th, the city of Los Angeles honored the fitness guru by declaring “Jack LaLanne Day.” Since so many fit folks populate LA, it seems appropriate for the city to honor the man… Read more »