Virgil Winston:Marketing Guru My wife and I decided to spice up our culinary lives, so we went on a little adventure last weekend. We thought it would be fun to pick a cuisine that neither of us had tried before and pick the best restaurant in which to try it. After much research on chowhound […]
Virgil Winston:Marketing Guru It had been close to two weeks since the “animals,” my wife’s affectionate name for our children, had gone back to school. The house was quiet, eerily quiet actually, and Mrs. Winston’s smiles of relief hade turned to sighs of boredom or perhaps even loneliness. I admit that I don’t always have […]
Virgil Winston:Marketing Guru I have been battling insomnia for years, which accounts for my encyclopedic knowledge of the plethora of ‘must have’ items sold on late night television, my expansive vocabulary (I often read the dictionary when sleep eludes me), and my renowned morning grumpiness. I am not a morning person. Sunlight streaming through the […]
Virgil Winston:Marketing Guru My wife woke up in a foul mood today and, as I am sure most married man can attest to, that makes for a rough morning—for everyone. When Mrs. Winston is crabby, I try and stay out of her way. Unfortunately this morning, I found myself to be the object of her […]
Virgil Winston:Marketing Guru Labor day is right around the corner, which means summer will soon be over, football season is imminent and P. Diddy is about to throw his annual “White Party.” I wasn’t invited last year—come to think of it, I wasn’t invited this year either—but I understand from the talk around town that […]
Virgil Winston:Marketing Guru My daughter, who is a few months shy of her 18th birthday, recently announced her desire to get a tattoo. As someone familiar with branding and four-color imprints, this was a day I dreaded but knew was imminent. As a father, I was appropriately horrified but as a marketer, I found it […]
Virgil Winston:Marketing Guru I just heard from my editor that my book is going paperback and I couldn’t be more thrilled. Of course, like a lot of good news, there is a bit of a “but” that came with it. Apparently part of the reason my book took so long to sell enough copies to […]
Virgil Winston:Marketing Guru I sat next to a young gentleman who was on his way home from E3. For those of you not in the gaming industry, E3 is an annual trade show for the computer and video games industry presented by the Entertainment Software Association (ESA). It is used by many video game developers […]
Virgil Winston:Marketing Guru I returned from a conference in Atlanta to discover that my wife had thrown out my lanyard collection. Before you begin mentally flogging her for such an obvious and unspeakable transgression, her mistake (though horrific) was not malicious. In fact, it was quite accidental and she felt, and continues to feel, absolutely […]
Virgil Winston:Marketing Guru Last month my family spent a total of $969.45 on…wait for it…gasoline. We aren’t ostentatious—we don’t drive Hummers or giant SUVs; we don’t commute hundreds of miles a day, we observe the speed limit, have our oil changed on a regular basis and make sure our tire pressure is properly maintained. Yet, […]
Virgil Winston:Marketing Guru It seems that all anyone can talk about this summer is the high price of gas. Watching the prices rise to unprecedented and heretofore unimaginable highs is about as much fun as a trip to the dentist sans Novocain, but it has become somewhat of a national past time. Most people see […]
Virgil Winston:Marketing Guru I spent all day with my six year old at the county fair. It was great fun and we both ended up with the stomach aches to prove it. I haven’t eaten that many honey roasted peanuts, ice cream sandwiches and corn dogs since, well, since last year. We rode every ride […]
