Virgil Winston:Marketing Guru You know I am a promotional products expert, but you may not know I am also an office supply junkie. My heart beats faster when I drive by an office super store. Browsing for three hold punches and multi colored highlighters online makes my scalp tingle. My home office is stocked with […]
Virgil Winston:Marketing Guru I spent last weekend helping my daughter with her summer school report on Global Warming. Now, I am no tree hugger but I am environmentally conscious. I recycle, don’t drive an SUV and never use aerosol hairspray. According to Wikipedia, global warming is defined as “an increase in the average temperature of […]
Virgil Winston:Marketing Guru The Fourth of July is less than two weeks away and America is confused. As you probably know, the 4th falls on a Wednesday this year, which makes planning a weekend getaway more challenging than usual. Do you take off the weekend before and head back to the office on Thursday? Or […]
Virgil Winston:Marketing Guru I was recently invited to throw out the first pitch on Opening Day, which, as baseball fans know, is a great honor. Granted, it was opening day of a local stickball league in a small town just outside of Dubuque, but an honor nonetheless. Walking out on that field on a warm […]
Virgil Winston:Marketing Guru Unless you’ve been hiding out in a cave with no access to TV, radio or the Internet, you know that June is the month for Dads…and Grads. High schoolers everywhere are attending proms and preparing to move into the dorms, while college kids get ready to make the big leap…into the real […]
Virgil Winston:Marketing Guru Father’s Day is coming up faster than a mother-in-law’s insult. Fortunately for all of you procrastinators, Rush Imprint has great gifts in a hurry. There are many ways to honor dear old dad—a nicely worded note, a heartfelt thank you and a warm hug are all appreciated but let’s face it, everybody […]
Virgil Winston:Marketing Guru Last week I made my annual trip to Ottawa to MC the Zamboni* Race Finals. You wouldn’t know it to look at them, but Zamboni racers are real athletes. Much like pro bowlers or professional poker players, Zamboni racers are not always given the credit they deserve. In fact, I once watched […]
Virgil Winston:Marketing Guru I’ve learned a lot in my years as a marketing guru and promotional products expert. I’m adept at positioning, know all the buzzwords and catch phrases, and understand the value of name recognition. I also know, thanks to my great grandfather Winston, the importance of simplicity when conveying a complex message. In […]
Virgil Winston:Marketing Guru I just got back from a trip to Atlanta where I scored tons of free swag at a cosmetics convention. I gave most of it to my wife, except the men’s foaming face wash, which smells good and makes my pores look tiny. Hey, I like to take care of my skin. […]
Virgil Winston:Marketing Guru In an effort to battle insomnia, I decided to do a little time travel. No, I didn’t step into the “Way Back Machine” or go for a ride in a DeLorean back to the future. My trip through time was a whole lot easier…I jumped in the car and took a drive […]
Virgil Winston:Marketing Guru My wife came home after meeting with a “Certified Color Analyst” and announced that she was a summer, which was really surprising because she had always imagined herself a spring, and now she had to rethink her entire wardrobe. She also informed me that I’m a winter which is probably why we […]
Virgil Winston:Marketing Guru Sometimes a day is so important, it deserves to be celebrated all week long. Mother’s Day is such a day. And as important as it is to be grateful for what you have, like a great mom or loving wife, it is just as important to be thankful for what you don’t […]
