Virgil Winston:Marketing Guru Unless you’ve been hiding out in a cave with no access to TV, radio or the Internet, you know that June is the month for Dads…and Grads. High schoolers everywhere are attending proms and preparing to move into the dorms, while college kids get ready to make the big leap…into the real […]
Virgil Winston:Marketing Guru Father’s Day is coming up faster than a mother-in-law’s insult. Fortunately for all of you procrastinators, Rush Imprint has great gifts in a hurry. There are many ways to honor dear old dad—a nicely worded note, a heartfelt thank you and a warm hug are all appreciated but let’s face it, everybody […]
Virgil Winston:Marketing Guru Last week I made my annual trip to Ottawa to MC the Zamboni* Race Finals. You wouldn’t know it to look at them, but Zamboni racers are real athletes. Much like pro bowlers or professional poker players, Zamboni racers are not always given the credit they deserve. In fact, I once watched […]
Virgil Winston:Marketing Guru I’ve learned a lot in my years as a marketing guru and promotional products expert. I’m adept at positioning, know all the buzzwords and catch phrases, and understand the value of name recognition. I also know, thanks to my great grandfather Winston, the importance of simplicity when conveying a complex message. In […]
Virgil Winston:Marketing Guru I just got back from a trip to Atlanta where I scored tons of free swag at a cosmetics convention. I gave most of it to my wife, except the men’s foaming face wash, which smells good and makes my pores look tiny. Hey, I like to take care of my skin. […]
Virgil Winston:Marketing Guru In an effort to battle insomnia, I decided to do a little time travel. No, I didn’t step into the “Way Back Machine” or go for a ride in a DeLorean back to the future. My trip through time was a whole lot easier…I jumped in the car and took a drive […]
Virgil Winston:Marketing Guru My wife came home after meeting with a “Certified Color Analyst” and announced that she was a summer, which was really surprising because she had always imagined herself a spring, and now she had to rethink her entire wardrobe. She also informed me that I’m a winter which is probably why we […]
Virgil Winston:Marketing Guru Sometimes a day is so important, it deserves to be celebrated all week long. Mother’s Day is such a day. And as important as it is to be grateful for what you have, like a great mom or loving wife, it is just as important to be thankful for what you don’t […]
Virgil Winston: Marketing Guru If you’re like my neighbor Joe, you may have woken up Sunday afternoon on your front lawn wearing a sombrero, clutching an empty tequila bottle, and you are probably reading this with the shades drawn and the remnants of a splitting headache. For those of you who woke up with the […]
Virgil Winston:Marketing Guru Mother’s Day is less than two weeks away (May 13th) and this year my wife has asked for only one thing. Well, two things actually but that’s a private matter. She asked that, “for once in my life,” I publish my annual Mother’s Day blog in time for readers to actually take […]
Virgil Winston:Marketing Guru Things have been a bit chaotic in the Winston household so I decided this weekend would be an ideal time to take a road trip up the coast. Mrs. Winston doesn’t share my penchant for the open road as she suffers from acute carsickness and the kids were tied up with birthday […]
Virgil Winston:Marketing Guru This morning I was awakened by the five words that strike terror in the hearts of married men everywhere. I used to think the phrase, “My mother is moving in” was the worst sentence a man could hope to hear his wife utter. That is, until I heard her say, “I’m starting […]
