Virgil Winston:Marketing Guru Monday marks my youngest son Alvin’s favorite day at school, “Show & Tell,” which is no big surprise given the myriad of gadgets he has to choose from. Last year he wowed his fellow kindergarteners with an anatomically correct Vincent Van Gogh Action figure, which was a huge success considering the previous […]
Virgil Winston:Marketing Guru Loyal readers may recall that I am a card-carrying insomniac, although I can’t complain because I get some of my most unique ideas from watching late night television. After all, where else can you learn about and actually purchase products like Golf Pro In A Bottle, the Ab Rocker or Rejuvenique, a […]
Virgil Winston:Marketing Guru Black Friday, the day after Thanksgiving, is historically the busiest shopping day of the year and marks the “official” beginning of the Holiday Shopping Season. Not coincidentally, “black” also describes my mood as my wife drags me out of bed at 4 am in order to “beat the crowds.” It’s also how […]
Virgil Winston:Marketing Guru As I stood in the check out line, I perused the headlines to catch up with my celebrity friends. It seems that most of them were on hand for the TomKat Wedding. The guest list read like a who’s who and who was of Hollywood. I got to thinking, if you take […]
Virgil Winston:Marketing Guru I’ve gotten a few letters recently from my left-handed readers. It seems we have not been offering enough left handed products. I have been not so subtly reminded that there are 30 million left hand people in this world that are under appreciated, and that many of our most famous Americans have […]
Virgil Winston:Marketing Guru I am an informational and observational junkie who collects everything—facts, tips, trivia, recipes, directions, books, websites, songs, lyrics, blog ideas, names for pets, dreams I’ve had, movies I need to see. You name it and I’ll collect it, which is why I can never be without my memo pad and why I’m […]
Virgil Winston:Marketing Guru My Uncle Rex has always said there was nothing more boring in life than watching a Kevin Costner film. And this is the same man who owns The English Patient. What’s more, he didn’t care how many Academy Awards he won for Dancing With Wolves, it was as bad as Waterworld, a […]
Virgil Winston:Marketing Guru As Yogi Berra once said, “a nickel ain’t worth a dime anymore,” or as that Burger King lady put it years ago, “where’s the beef?” And, of course, there is my grandfather, who loves to tell you that “it costs more to buy a new car today in the United States than […]
Virgil Winston:Marketing Guru I’d like to talk to you about U.S. Patent # 174465, also known as the phone, our country’s most prized possession and/or obsession. At any one time, there are 100 million phone conversations taking place in our country, five of which are happening in my house alone, and all of which are […]
Virgil Winston:Marketing Guru My father used to pace around the house in his “thinking underwear” yelling, “Where’s the spam…Where’s the spam?” It’s not that he liked spam. In fact, he hated it. It was the idea of spam he loved, or more accurately, the fact that a can of spam is opened every four seconds. […]
Virgil Winston:Marketing Guru Walk into my fathers office and you can pretty much guarantee two things: one, he is asleep when you get there and two, there is some sort of odd sculpture sitting on his desk. Right now, he has this paper clip-fortune cookie attached to some “green slime” he picked up from a […]
Virgil Winston:Marketing Guru In the Belgian province of Antwerp, there is a small town called Duffel, population 16,019. It is here where the simple bag of cloth was born many years ago. The makers of this bag—in their infinite wisdom—called it the Duffel Bag. Today, it is a staple of American Life. Originally used by […]
